21 April, 2009

Have a break, have a Kit Kat

Creativity and passion is like juice. It can and will run out sooner or later. When it is running low and you can’t seem to fathom and recoup the ideas that are swimming in your head, it’s time to take a break. You can start by realising that you do not need to be at your work 24-7. Incorporate sessions to get you recharged, and then take note on how you feel afterwards; both physically and mentally. It is like your favourite foods: 

You may love to eat chicken but if you eat it day and night, week in week out, you will at some point not want to eat it anymore.


When you take the stress away and not remind ourselves of work for awhile, you will be able to get back to it with more excitement; compared to not ever leaving it alone in the first place. Detaching yourself away from everything work related will remind you why you enjoyed the work so much in the first place. You will come back stronger and faster with ideas brimming at the rim. Giving yourself good positive tones will help with the way you feel about work.

Reward ourselves for all the hard work that we have done. Go on a vacation, see your friends, spend time with your family, or go do whatever it is that makes you happy. A change of scenery is something very important. It helps us develop different perspectives, induces creative ideas, and the jumpstarts our willpower to go out there and fight on again.

19 April, 2009

Video: Carousel

This video is way too good. A must watch!



a short film from Adam Berg and Stink Digital Red carpet roll-out for Cinema 21:9 interactive website Amsterdam

15 April, 2009

Video: Soul of Drifting, Ebisu


Taken from - Speedhunters.com

This video is mesmerizing for all you drift fans out there. Wish there were more places like that where I live....

10 April, 2009

Small Wins = Big Business

In business we should always think big. There is small saying which we should take note of – “Aim high. If you get lower, it’s still good. Aim low. If you get lower, it’s really bad”. Don’t belittle yourself or your business. “I’m a small player, I should know my place”, “I can’t possibly beat the big guys out there”, “With the capacity I have, my business will never get a portion of the lion’s share”.

We should always dangle a piece of cheese in front of ourselves to keep us running. It is a psychological means to make us strive forward towards a goal. So we start thinking – “Today I will run my products through my entire contact list, push forward our advertising budget so that people know more about us, make tie-ups to all possible networks, and do all of this within the week! I should be able to see at least a 20% growth in profit by end month!”

Not quite so.

Of course the example given was over-the-top. But in some cases we do make the mistake of setting too large goals in such short periods of time. It is not necessarily a bad thing but it is a form of ‘over-promising’ ourselves. The most ideal scenario that most entrepreneurs would dream about is the “build it up, hit it once, and hit it big”. It is like a one-touch-go thing, similar to a bank robbery. But we all know that it is a far-fetched idea. 

Overnight success is a rare thing. There have not been many business successes that pocketed the world in one night and lived to see the light of the next day. These businesses usually run out of steam – very, very fast. The more ‘realistic’ way of looking at it would be to seek out undersized, but well-delivered profits. Consistency is the key word here. Now these, though small and probably insignificant, will lead you to a more fulfilling win.


Remember that sweep-stakes only last for a short duration. Resilient businesses take a good amount of years to hammer in a strong foothold. Bill Gates did not create his world renowned computer operating system monopoly of Windows in one year. Microsoft only managed to make it big 10 years after they first started. 10 years is a long time. Some businesses can fold up and resurrect themselves 3 times over in that kind of time period.   

07 April, 2009

Media Consumers anonymous

It has quite occured to me that almost 90% of my waking hours are spent consuming media, then churning it round and round in my head to make some sense out of the barrage. Most of which I derive from my laptop and computer at home, googling (omg it's a verb!) the near and far ends of the Interwebs, surfing through things from the latest political melodrama, entertainment & satire and to the utter randomity. 

At the end of the day i produce my own anecdotes based on all the social and cultural stimuli that I stand at the brink of a mentally conjured cliff ready to spaz out. It doesn't help that almost 70% of my waking hours in a week are devoted to work and the neverending quest to find more money. 

I have realised that this is not unique to myself. There are countless of other people around the world who suffer from the same disease. We suffer from this media-consumer mentality that we need and crave for media stimuli to keep us running. We were brought up in this kind of environment that promotes the usage of subliminal and direct messages, aiming to shape the way we think and how we feel the world. Tell me how many times have you made a reference to something that you first saw in the media? "Hey that tulip looks just like the one in that I saw on a billboard yesterday"

It is like Coca-cola's mission to replace water in conjunction with the word 'thirst'.  It is not plain understanding of media that enriches our lives - it is more so that it propagates the very way we process information, leaving us nothing more than shells filled with jarble.  

Bottomline is we should try to make sense of the world with our own eyes and fingers. Get dirty once in awhile. Leave your sedentary lifestyle and go out there and hug some trees. We should try our best to once in a while stop by and smell the flowers at the side of the road. Not think how a flower smells by what you have read on wikipedia.